Shure Incorporated has announced plans to enhance its market development initiatives in Europe with the appointment of a new Integrated Systems Market Development Manager for Poland, the Czech Republic, and Slovakia. Jacek Rusek joined the Company on January 1, 2020, as Shure remains focused on providing its distributors with ample resources and associates to support and expand its business operations and sales in the region.
In this new role based in Warsaw, Jacek will build direct relationships with end customers in the region to better understand their requirements and find solutions that best meet their needs. He will work closely with Shure Distributor Polsound to help Shure expand its market growth and position in Poland.
“We are pleased to welcome Jacek to Shure,” commented Rob Smith, Senior Director, Integrated Systems Sales for Western Europe, at Shure. “His background in video conferencing and unified communications as well as his expertise in sales, product management, business development, and technical training, are very beneficial. Jacek will make significant contributions to support our Market Development activities in Poland and will be a valued member of our team.”
Before joining Shure, Jacek worked for a telecommunications solutions distributor in Poland. His tenure there included management positions in IT, Engineering, and Business Development.