Tal Janowitz joins the Robe North America team as business development manager for Anolis, the company’s LED architectural lighting division.
The scope of her work at Anolis will include ensuring that the architectural lighting community is fully informed about the premium brand’s latest technologies and the benefits these can bring to their design projects. Tal will be working closely with the Anolis R ‘n’ D teams to assist in anticipating what lighting designers, architects and specifiers will need and demand next for their future projects.
Bob Schacherl, CEO of Robe North America stated: “We are very excited about Tal! She brings a wealth of architectural lighting experience and some deep and trusted client relationships with lighting design firms on both the east and west coasts of the U.S. We anticipate this will quickly impact our North American business.”
Tal explained: “Anolis is all about colour and colour changing in all sorts of permanent environments, which I felt was a perfect fit for my experience, expertise and passion!”
When getting hired as a 21-year-old female roadie proved seriously challenging, Tal instead put her energies into grad school and studied for an MFA in Theatrical Lighting Design from San Diego State University, in the process discovering that lighting was central to her life and also calculating that she’d in fact spent seven years studying!
She feels that Anolis’ innovative and flexible approach to product design and the opportunities to create customisations for architectural markets is unique and has infinite potential, together with the robust product design and construction plus the superlative customer service, she added: “It’s a complete top-quality package”.
Tim Van Den Eede, division director for Anolis commented: “It’s fantastic to have Tal in our group. I believe that her skills and knowledge in both lighting and connecting people and assisting them in achieving their design ideas will take our architectural business to new heights.”
