VIOSO has appointed Mark Wadsworth as chief marketing officer. The appointment is the latest in an extensive recruitment programme, centred on growing the brand and focussing efforts on VIOSO’s three core pillars of Software, Servers and Services for system integrators.
In the newly created role, Wadsworth will be tasked with further developing the visibility and growth of the VIOSO brand and its strategic direction across global vertical markets.
Reporting to Benjamin Fritsch, VIOSO co-founder and CEO, Wadsworth will play a key role in identifying market opportunities for VIOSO’s extensive product line-up and launching some exciting new technology that is in development. He brings 13 years of AV experience to his new role, having previously worked for a leading display manufacturer as VP of global marketing.
“I have worked with VIOSO on projects and tradeshows for many years and am excited to join such an innovative company,” commented Wadsworth. “I’ve long known VIOSO for its world-leading multi-projection autocalibration solutions, and I am excited that our new EXAPLAY playback software brings everything together – warp and blend, calibration and playback all under one roof.
“I was particularly drawn to VIOSO because of its ability to push the boundaries of development, delivering cutting-edge hardware and software solutions that are always at the forefront of the industry. Add to this the incredible technical team that sits at the heart of the company, and joining VIOSO at this stage of their growth plan was too good an opportunity to miss.”
VIOSO CEO Benjamin Fritsch added: “We are thrilled to welcome Mark to our team and his arrival comes at a critical time when we are focussed on growing the company across the globe. We pride ourselves on culture of collaboration, innovation and excellence, and Mark shares these values wholeheartedly. We are truly excited to have him on board.”
Raul Vandenberg, executive director at VIOSO, states: “We are delighted to welcome Mark to our team. His broad experience and knowledge of the market will be instrumental in expanding our network and identifying new opportunities in emerging markets.”
